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All
  • All
  • blogging
  • construction writer's life
  • Content Ideas
  • content marketing
  • Email Marketing & Newsletters
  • Jottings Newsletter
  • marketing
  • project stories
  • SEO
  • social media
  • website
project stories

Why People Love Case Studies

Although part of any smart marketing mix, case studies aren’t seen by consumers as “marketing materials,” like a company brochure or direct mail postcard is …

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content marketing

The Bigger Bang – Repurpose Content

Builders and remodelers who’ve worked with me can attest to the fact that I am a big proponent for repurposing content. My motto is to …

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content marketing

3 Ways Contractors Can Leverage Case Studies

Customer case studies tell the story of how a particular product or service performed after the customer purchased it. Case studies feature information on the …

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content marketing

How to Make an Editorial Calendar

With my declaration of “A Blog Post a Day Challenge” yesterday, I had to pull out my editorial calendar and make some big adjustments! What …

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Content Ideas

How Contractors Find Blog Ideas

So you’ve decided to start a blog. Congratulations! You’ll soon know the power of providing great content and what that can do for your business …

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