Insights and Inspiration for Builders and Home Remodelers
Looking for SEO, Storytelling + Lead Gen Help?
The AI Search Hype Remodelers Need to Cut Through Right Now
If you’ve been to a mastermind recently—or just checked your inbox—you’ve probably noticed a theme. AI leads. AI citations. AI
Your Remodeling Content Is Ranking on Google. So Why Isn’t Anyone Clicking?
Getting your remodeling business to show up on Google is one challenge. Getting people to actually click when you do
Your Best Remodeling Projects Are Invisible on Google — Here’s How to Fix That
You just wrapped one of your best projects. Maybe it’s a whole-home addition in a neighborhood you’d love to work
The Difference Between a Customer Story and Case Study
TL;DR — The quick version: There are four ways remodelers and home builders can document completed projects, and they’re not
Why Email Marketing Still Matters: 2,700 Miles of Perspective
Somewhere between the mountains and the Midwest, I started thinking about why email marketing matters more now than ever. As

15 Construction Marketing Ideas to Win New Business in a Tight Market
Looking for contractor marketing ideas?These 15 proven strategies will help you generate leads, build trust with prospective clients, and grow