marketing

Text reads "Contractor Marketing Ideas for Remodelers, Builders & Contractors" over architectural drawings of houses in the background, showcasing innovative contractor marketing ideas to boost your business.

15 Contractor Marketing Ideas to Win New Business in a Tight Market

Looking for contractor marketing ideas? These 10 proven strategies will help you generate leads, build trust with prospective clients, and grow your construction business—without overspending. In a tighter economy, homeowners are slower to commit to large remodeling or construction projects—making it essential for contractors to market smarter, not louder. The good news? You don’t need […]

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ways to improve your remodeling portfolio and attract more clients

12 Ways to Improve Your Remodeling Portfolio and Attract More Clients

In today’s competitive market, a well-crafted project portfolio on your website can be the key to standing out and attracting new clients. The good news? You don’t need a huge marketing team to make this happen. With a few strategic updates, you can transform your online portfolio into a powerful tool that drives business. Here

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content-marketing

Use Content to Describe the Process

  One of the biggest pitfalls to contractors is communication (or lack thereof), and often it begins with your customer not fully-understanding the construction process. With the need for multiple drawing approvals, bids, material lead-times and inspections, jobs can be slow and complex, and while you know this process, your customers don’t, so it is

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online-marketing

Online Marketing: What Makes You Different?

In online marketing, one of the most important messages to convey is what makes you different from everyone else in your industry. Many contractors think this is “quality craftsmanship,” but this doesn’t mean much to consumers. Consumers assume that you know your craft. The other phrase contractors like to tout is “exceptional customer service.” This

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A 3D illustration of a browser window with a hammer and wrench crossed in front, symbolizing website maintenance.

5 Quick and Painless Ways to Promote Your Construction Website

Note from Tess: I am beyond thrilled to welcome back a favorite guest to this blog, Darren Slaughter! Darren is a construction marketing consultant who works with contractors large and small to sell more, advertise better, and market to buyers. He has been featured several times as a marketing expert on daily5Remodel.com and is also a contributing

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