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Tess Wittler, Author at Tess Wittler

Tess Wittler

business-lessons-learned

13 Business Lessons Learned as a Copywriter

I’m just like most entrepreneurs. My business lessons learned as a copywriter may be a bit different from others, yet they are also similar. Most people, when reflecting on the lessons learned, wish that they’d known then what they know now. Yet we also recognize that without those challenges, the growth from those lessons may …

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Hire A Marketing Consultant to Multiply Your Contractor Leads

As a contractor, you have a hectic workload. You probably juggle multiple projects at a time, and on top of that, you need to work with homeowners and collaborate with other professionals in the construction industry. When it comes to growing your business’s reach and expanding your customer base, contractor leads are vital to getting …

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Success Stories: The Key to Effective Contractor Marketing

Success stories can be one of your most powerful marketing tools. A good story sticks with us. A good story has the power to move us, both emotionally and to action. Stories resonate with us in a way that numbers can’t match. Considering these truths, using stories for contractor marketing is a no-brainer. Success stories and case studies, …

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Builders Show 2020: Registration Info & Key Dates

The NAHB International Builders’ Show (IBS) is the largest annual light construction show in the world, and I get incredibly excited when I attend (it’s like Christmas for home building geeks!). The show is co-located with the Kitchen &  Bath Industry Show (KBIS), and together, these two shows draw more than 95,000 building industry professionals.  …

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