How to optimize for AI overviews is now a crucial part of getting your remodeling business seen online. Google is changing how homeowners find and hire construction pros—often answering their questions before they even visit a website. If you’re not optimizing for the right types of searches, you could be losing leads—not just to competitors […]
Know vs. Do: How to Optimize for AI Overviews Read More »
How AI is changing search is already affecting how homeowners find remodeling information online. Have you noticed fewer homeowners clicking through to websites from Google? That’s because AI is now summarizing search results—sometimes answering questions before people even visit a website. Google’s AI Overviews generate instant answers by pulling information from multiple sources, changing how
How AI is Changing Search for Remodelers Read More »
Blogging is one of the most effective ways to attract leads, establish authority, and showcase your expertise as a remodeling firm. But if you’re not careful, certain missteps can undermine your efforts and prevent you from seeing the results you’re looking for. I regularly encounter this when working with custom home builders and remodeling clients,
5 Common Blogging Mistakes Remodels Make—and How to Avoid Them Read More »
When I talk to custom home builders or design-build remodeling companies, I often hear the same concerns about blogging: If you’ve ever thought the same, you’re not alone. But these blogging myths are holding you back from one of the most effective tools for attracting leads and building trust with homeowners. Let’s set the record
3 Blogging Myths Holding Back Your Remodeling Business Read More »
Amid the rapid advancements in technology—think AI tools and cutting-edge social media platforms—it’s easy to assume blogging has lost its edge. However, in 2025, small business blogs continue to be a powerful tool for local businesses, especially for custom home builders and remodeling firms, to attract, engage, and convert high-quality leads. Here’s why blogging is as
Why Small Business Blogs Still Matter in 2025 Read More »
Boost your lead quality by implementing home renovation SEO strategies discussed in ‘Why Home Renovation SEO is Crucial for Attracting High-Quality Leads’.
Why Home Renovation SEO is Crucial for Attracting High-Quality Leads Read More »
If you are looking for a reason to invest in your website, here it is … from a guru that should have known better. Codie Sanchez “is a reformed journalist, turned institutional investor to now a Managing Director and Partner at Entourage Effect Capital, a private equity firm focused specifically on investing in the legalized
Don’t Make This Business Mistake Read More »
SEO for contractors, builders and remodelers. 5 actions to boost rankings, attract qualified leads and leverage digital marketing efforts.
SEO for Contractors: 5 Actions for Maximum organic Results Read More »
If you’re a contractor, the benefits of developing a new website far outweigh the risks. Once you get everything up and running, it doesn’t take much tinkering to see results and post original content on a schedule. The keyword here is original. Unless you provide potential customers with valuable information on a professional-looking website, you’ll
What is SEO Copywriting? Tips for Custom Home Builders & Remodelers Read More »
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