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- All
- blogging
- construction writer's life
- content marketing
- digital marketing
- Jottings Newsletter
- marketing
- misc
- news
- newsletters
- project stories
- social media
- website
- writing & communications
3 Questions to Increase Newsletter Engagement
The biggest mistake that many businesses make is to think that sending a newsletter is enough. It should be a tactic in service of the strategy, …
Starting a Newsletter? 10 Questions to Ask That Help You Maximize Results
Running a successful email newsletter program requires creativity, hard work and dedication. It’s not easy to get subscribers to your list or convert them into …
Jottings: Drink Water. Drive On.
Drink Water. Drive On. This was the phrase that my husband, a SGT in the U.S. Army Infantry, used to say when he had to …
My Social Media Confession
I have a confession. I am not a big fan of social media – both personally and professionally. I find myself pulling away from it …
6 Smart Ways to Limit Social Media Fatigue in Business
If you are feeling overwhelmed or find yourself pulling back from social media, you could be experiencing social media fatigue. Social media fatigue happens when …
Sell the Problems You Solve
People will say that they are basing their purchase on price, but usually that’s not the case. They’re really seeking out your product or service …
4 Reasons to Hire A Freelance Marketing Consultant
Hiring a freelance marketing consultant – somebody who knows your industry and how to market your business – can be an investment that pays dividends …
12 Powerful & Evergreen Storm-Related Contractor Blog Post Ideas
Here’s is a storm-related contractor blog post idea for you: pre-storm prep and post-storm cleanup. The winter weather has been in the news all week. …
A key, Laziness & lost opportunity
When you take your eye off the goal, it often equates to lost opportunity. My husband and I finally found the key 🔑—THE KEY to …