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All
  • All
  • blogging
  • construction writer's life
  • content marketing
  • digital marketing
  • Jottings Newsletter
  • marketing
  • misc
  • news
  • newsletters
  • project stories
  • social media
  • website
  • writing & communications
jottings-how-has-your-business-changed
Jottings Newsletter

How Has Your Business Changed?

How much has your business changed in the last year? 18 months? Certainly, material prices, supply chain issues and the ever-present shortage of skilled labor …

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what-is-seo-copywriting
misc

What is SEO Copywriting? Tips for Custom Home Builders & Remodelers

If you’re a contractor, the benefits of developing a new website far outweigh the risks. Once you get everything up and running, it doesn’t take …

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my-website-was-hacked-what-i-learned
Jottings Newsletter

My Website Was Hacked & Here’s What I Learned

My website was hacked … again and again, and over the last two weeks, I finally took steps to properly fix it. I’ve been dealing …

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increase-newsletter-engagement
misc

3 Questions to Increase Newsletter Engagement

The biggest mistake that many businesses make is to think that sending a newsletter is enough. It should be a tactic in service of the strategy, …

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starting-a-newsletter-questions
newsletters

Starting a Newsletter? 10 Questions to Ask That Help You Maximize Results

Running a successful email newsletter program requires creativity, hard work and dedication. It’s not easy to get subscribers to your list or convert them into …

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drink-water-drive-on
Jottings Newsletter

Jottings: Drink Water. Drive On.

Drink Water. Drive On. This was the phrase that my husband, a SGT in the U.S. Army Infantry, used to say when he had to …

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social-media-confession
Jottings Newsletter

My Social Media Confession

I have a confession. I am not a big fan of social media – both personally and professionally. I find myself pulling away from it …

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problem-you-solve
content marketing

Sell the Problems You Solve

People will say that they are basing their purchase on price, but usually that’s not the case. They’re really seeking out your product or service …

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