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- All
- blogging
- construction writer's life
- content marketing
- digital marketing
- Jottings Newsletter
- marketing
- misc
- news
- newsletters
- project stories
- social media
- website
- writing & communications
JOTTINGS: Try this instead #ChangeIt
Change It. That was the advice I got from a recent coaching session. “Set your intention and change it” is what she told me. One …
Email Newsletter Program Qualities: What to Look for
If you are wondering what to look for in an email newsletter program, you aren’t alone. There are many different done-for-you newsletter programs available, but …
Email Marketing Ideas to Grow Your Business
Email is a powerful marketing component—when done right—and keeps your pipeline of qualified leads flowing. So why is email marketing often overlooked? Too many small …
JOTTINGS: what’s Up with Lumber Prices?
Here’s a content idea for you: Lumber Prices. Let me explain. A few weeks ago, I got a text message from my brother: What’s up …
Before the Content: How to Start an Email Newsletter
Over the course of my 13 years in business, I’ve done my fair share of newsletter projects, which include teaching “how to start an email …
13 Business Lessons Learned as a Copywriter
I’m just like most entrepreneurs. My business lessons learned as a copywriter may be a bit different from others, yet they are also similar. Most …
ditch Canned Content. Be More Personal.
During these last three months of staying at home, I’ve experimented with making bread. Part of it was out of necessity – going to the …
What’s Your Vibe?
I had an unusual experience a few days ago. I went to the grocery store for the first time in about a month. See, since …
Success Stories: The Key to Effective Contractor Marketing
Success stories can be one of your most powerful marketing tools. A good story sticks with us. A good story has the power to move us, both …