I’m going to talk about creating content. via GIPHY Stay with me … I promise, it will be worth it. Creating content can feel like laundry or dishes. It’s the chore that never ends, right? You create a video or blog post and then you need to create images, social media posts and distribute it […]
JOTTINGS: Is the Answer More Content? Read More »
Before I launch into this week’s newsletter, I have a favor to ask. Can you give me some quick feedback on your marketing challenges and focus for 2021? Your answers will help me identify which topics I should write about in upcoming issues of the newsletter. I’d love your help. Would you mind answering these 3
JOTTINGS: Thinking about the future Read More »
I have a question for you: With only 14 days left in the year, what’s the one thing you’ll do yet in 2020? What’s that one thing that you will … finally take care of so you don’t carry it over to the new year? complete to end 2020 on a high note? give up
JOTTINGS: That One Thing Read More »
Change It. That was the advice I got from a recent coaching session. “Set your intention and change it” is what she told me. One of the things I’ve struggled with this year is that my project schedule goes out the window ALL THE TIME. I end up juggling client work and putting in grueling
JOTTINGS: Try this instead #ChangeIt Read More »
If you are wondering what to look for in an email newsletter program, you aren’t alone. There are many different done-for-you newsletter programs available, but not all are the same, which is why you should identify what qualities you want in a program before selecting. What to look for in an email newsletter program Not
Email Newsletter Program Qualities: What to Look for Read More »
Email is a powerful marketing component—when done right—and keeps your pipeline of qualified leads flowing. So why is email marketing often overlooked? Too many small businesses perceive email marketing as low value, when really the culprit is the lack of email marketing ideas or the execution itself that needs to be adjusted to garner higher
Email Marketing Ideas to Grow Your Business Read More »
Here’s a content idea for you: Lumber Prices. Let me explain. A few weeks ago, I got a text message from my brother: What’s up with lumber shortage and price? He was trying to complete building a workbench (a summer-long project) and was baffled by the prices when he went back for more lumber. According
JOTTINGS: what’s Up with Lumber Prices? Read More »
Over the course of my 13 years in business, I’ve done my fair share of newsletter projects, which include teaching “how to start an email newsletter” programs at industry events to writing articles and designing email marketing campaigns for my clients. Before I began my freelance writing business, I wanted to learn all I could
Before the Content: How to Start an Email Newsletter Read More »
I’m just like most entrepreneurs. My business lessons learned as a copywriter may be a bit different from others, yet they are also similar. Most people, when reflecting on the lessons learned, wish that they’d known then what they know now. Yet we also recognize that without those challenges, the growth from those lessons may
13 Business Lessons Learned as a Construction Copywriter Read More »
During these last three months of staying at home, I’ve experimented with making bread. Part of it was out of necessity – going to the store regularly was no longer an option, and part of it was driven by wanting to use our sourdough starter. After all, we’d transported it from Seattle to Tucson and
ditch Canned Content. Be More Personal. Read More »
© 2007-2023 | Tess Wittler Marketing, LLC | Content Marketing & Consulting | Lake Tapps | Tacoma | Seattle | Washington
Jottings is a bi-weekly newsletter for
Building Industry Professionals
who want to get off the “content churn” and instead, build stronger connections with meaningful content.