If you are feeling overwhelmed or find yourself pulling back from social media, you could be experiencing social media fatigue. Social media fatigue happens when you are simply done with social media. You have no desire to friend, tweet or follow anymore. Most of us have probably suffered from social media fatigue at one point
6 Smart Ways to Limit Social Media Fatigue in Business Read More »
People will say that they are basing their purchase on price, but usually that’s not the case. They’re really seeking out your product or service for the problem you solve. Practice focusing on the problems that need solving instead of just talking about the features and benefits of what you sell. I admit it. I
Sell the Problems You Solve Read More »
The biggest reason to hire a freelance marketing consultant is that you are working with somebody who knows your industry and how to market your business. It can be an investment that pays dividends for years to come. As a contractor, you have a hectic workload. You probably juggle multiple projects at a time, and
4 Reasons to Hire A Freelance Marketing Consultant Read More »
Here’s is a storm-related contractor blog post idea for you: pre-storm prep and post-storm cleanup. The winter weather has been in the news all week. From ski-able snow in downtown Seattle and brutally cold temperatures in the middle of the country to ice storms in the mid-Atlantic, there aren’t too many pockets of the country
12 Powerful & Evergreen Storm-Related Contractor Blog Post Ideas Read More »
When you take your eye off the goal, it often equates to lost opportunity. My husband and I finally found the key 🔑—THE KEY to a box that has literally been locked since June 2014 when we moved from Pennsylvania. This box contains our coin collection. Years ago – before we were married—Jason and I
A key, Laziness & lost opportunity Read More »
I’m going to talk about creating content. via GIPHY Stay with me … I promise, it will be worth it. Creating content can feel like laundry or dishes. It’s the chore that never ends, right? You create a video or blog post and then you need to create images, social media posts and distribute it
JOTTINGS: Is the Answer More Content? Read More »
Before I launch into this week’s newsletter, I have a favor to ask. Can you give me some quick feedback on your marketing challenges and focus for 2021? Your answers will help me identify which topics I should write about in upcoming issues of the newsletter. I’d love your help. Would you mind answering these 3
JOTTINGS: Thinking about the future Read More »
I have a question for you: With only 14 days left in the year, what’s the one thing you’ll do yet in 2020? What’s that one thing that you will … finally take care of so you don’t carry it over to the new year? complete to end 2020 on a high note? give up
JOTTINGS: That One Thing Read More »
Change It. That was the advice I got from a recent coaching session. “Set your intention and change it” is what she told me. One of the things I’ve struggled with this year is that my project schedule goes out the window ALL THE TIME. I end up juggling client work and putting in grueling
JOTTINGS: Try this instead #ChangeIt Read More »
If you are wondering what to look for in an email newsletter program, you aren’t alone. There are many different done-for-you newsletter programs available, but not all are the same, which is why you should identify what qualities you want in a program before selecting. What to look for in an email newsletter program Not
Email Newsletter Program Qualities: What to Look for Read More »
Jottings is a bi-weekly newsletter for
Building Industry Professionals
who want to get off the “content churn” and instead, build stronger connections with meaningful content.