content marketing topics

ways-to-overcome-content-marketing-challenges

Content Challenges for Marketers & Ideas for Overcoming Them

The number of content challenges for marketers is abundant. It’s no secret that every marketer has them, even the biggest names in the industry. There are challenges in creating, curating and keeping content fresh, to name a few. During a Twitter chat I co-hosted (#ConstChat – UPDATE: This chat is no longer active) we talked …

Content Challenges for Marketers & Ideas for Overcoming Them Read More »

create-an-amazing-online-marketing-plan

How to Create an Amazing Online Marketing Plan That Will Actually Get Noticed

Many contractors want to develop an online marketing plan that will result in creating an even stronger presence through content. While most understand that content marketing is a long-game and won’t provide instant results, they are taking steps today to develop a plan that will accomplish their #1 marketing goal down the road: Bring in new …

How to Create an Amazing Online Marketing Plan That Will Actually Get Noticed Read More »

most effective content in construction

Content Marketing in Construction

Many in the construction industry are finally recognizing that content marketing is a smart marketing investment for generating leads and moving prospects through the sales funnel. In fact, according to a recent survey conducted by the Construction Marketing Association, 82% of companies surveyed employ content marketing in their construction business (referred to as inbound marketing). …

Content Marketing in Construction Read More »

sharing with each other

Why Sharing Content Matters

I am always talking about sharing good information with your customers so that you can position yourself as a trusted expert in the industry, but today I am going to talk about how sharing matters in a much deeper way. This is what happened to me a few weeks ago. I was just winding down …

Why Sharing Content Matters Read More »

Scroll to Top